Willis Resilience

Promo, Brand Documentary

Parker Liautaud is the youngest person to walk unsupported to the North Pole. Now he is embarking on an even more audacious goal – to walk unsupported from the Antarctic Coast to the South Pole. This project consisted of a launch video, 4x short documentaries, live real-time tracker web experience, and extensive social media campaign.

Client: Willis, EMC

Agency: Brazen

Creative/Copy: David Lawless

Director/Producer/Editor: David Lawless

Cinematographer: Brian Healy

Production Support: Hero Films